Tag Archives: boycott

Retailer’s ‘brilliant marketing strategy’ backfiring

From OneNewsNow.com, Chris Woodward, Jody Brown, 08/17/16 –

Target signA financial expert argues that regardless what Target says, the four-month-long boycott of the retailer by a pro-family group is at least part of the reason the company’s revenue has dropped more than a billion dollars in the last quarter.

Target reported today it has cut its profit and comparable-store sales outlook amid stiffer competition and its own stumbles in areas like grocery sales. The discounter’s second-quarter net income fell nearly 10 percent, though that was better than what most had expected.

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